San Francisco
Base of Operations for Start-ups, Software Dev,
Oenophilia and Great Coffee
What’s new in San Francisco
Sunny Frisco is clearly enjoying its glorious, avant-garde days, and we are so proud of
being part of the story: a brand new kid in town, the additional wing of the iconic
SFMOMA, is making waves in the global arts community. Silicon Valley's queen, Apple,
will move into a new home later this year and their Ring it's already labeled iconic.
Silicon Valley has rarely done better, with self-driving, big-data and especially AI and
VR just around the corner, ready to change our paths. The TechShop building, the Makers
community brand, one of the coolest places in town for crafters, is just a few streets
away from Lateral SFO. We embraced crafting as one of the core components of our Lateral
DNA.
The Office
After starting our amazing US journey in Palo Alto, California, San Francisco became
the official HQ and our first lucrative US outpost.
There's nothing like being in the Bay Area: When's the last time a robot 'walked'
into a coffee shop and ordered coffee? Today? That's Silicon Valley for you.
The air tastes of ambitions and there's a huge amount of hard working people who
want to change the world. Some, do.
Our start was humble: in the GoldenGate Theater building, near the infamous
Tenderloin, but cherry picked to be close enough to the Apple Store :) Our host: a
polished, WeWork co-working space, now a vibrant platform for crafting our own
products, build new partnerships, feed greatness. Once here, Lateral became the
mature, entrepreneurial company we aimed for since 2008, when it all started.
We love San Francisco: for its incredible people, for the start-up vibe, for its
crazy good food and for its wonderful nature - it is the sunny cradle who really
welcomed us, embraced and nurtured our energy and passion.
Jogging for 'Golden' (Gate) sunsets
Cinema nights. Or conference calls
Training hard for the snooker championships
Tahoe Offsite meets sunshine
Half Moon Bay Stopover gets fancy
Launching the iScale (on April Fools)
Celebrating: People, Projects, Success
